GRADUATE FAVOURITES REVEALED
International ICT firm claims top spot
Wan Chai, 12 November 2010: International graduate careers and research firm GTI Media (GTI) announced the list of 100 most sought after employers at the Hong Kong’s 100 Leading Graduate Employers Awards 2010.
Global leading ICT company IBM China/ Hong Kong Ltd claimed the top spot in the overall rankings, followed by management consulting firm McKinsey & Company as first runner-up and accounting and professional services firm KPMG as second runner-up.
Rounding out the top ten were PricewaterhouseCoopers, The Hong Kong and Shanghai Banking Corporation Limited, South China Morning Post Publishers, Hong Kong Disneyland, Deloitte, Bloomberg L.P. and Morgan Stanley.
GTI also recognised industry leaders in eight specific sectors. Sector winners are as follows.
| Banking & Financial Services
HSBC Global Banking and Markets |
Trading, Transport & Logistics
Cathay Pacific Airways Ltd |
| Management Consulting & Accounting Services
McKinsey & Company |
Engineering Services
Gammon Construction Ltd |
| Media, Communications & Creative services
South China Morning Post Publishers |
Information & Communications Technology
IBM China / Hong Kong Ltd |
| Tourism & Hospitality
Hong Kong Disneyland |
Property Management & Development
Swire Properties |
The rankings are based on the Hong Kong Graduate Barometer 2010 which was conducted by GTI and powered by trendence, Europe’s leading employer branding, personnel marketing and recruiting research institute. In addition to determining the top 100 most sought after employers, the survey also explored the key factors that influenced the decision making process of penultimate and final year students when selecting their first employer after graduation, as well as their career aspirations and motivations. The survey was conducted over a period of five months and ended in September 2010.
The event received encouraging response from employers, students and fresh graduates. Nickie Yew, Regional Director of GTI said “We are thrilled to receive the support of so many employers, universities and students for the survey and we are confident that we will do even better next year.”
Michele Lam, Publishing Director of GTI said according to the survey, “Hong Kong students prize professional development/training and promotion opportunities most. Male respondents are attracted to employer success in the market, while female respondents prioritise work tasks and work-life balance over the product/services offered by their future employer.
The respondents also favour trainee programmes over direct entry positions and likewise considered long term earning potential to be more important than a high starting salary. All respondents set a lower priority on the workplace location and opportunities to work abroad.”
According to GTI founder and international managing director, Adrian Wood, the “benefit of a trendence research is that it allows organisations to understand the current perceptions of students to their company, their sector and the graduate employment market as a whole. They are able to benchmark their brand against named competitors.”
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Dear Sir or Madam,
I appreciate very much the presentation by Mr Francis Mok for sharing with us on how to attract and retain generation Y. I would be most grateful if you could send me a copy of the presentation file in PDF format so that I can share with employers at Hong Kong Science Park.
Thanks and regards,
Julia Fung (Ms)